26 Sep
#StopTheCrash campaign launch in India during inaugural Global NCAP World Congress

For the first time in India, the #StopTheCrash Partnership will host a live demonstration of crash avoidance technologies during Global NCAP’s inaugural World Congress event in Delhi.

Launched at the Buddh International Circuit, the Indian #StopTheCrash campaign event has a special focus on the life saving benefits of Electronic Stability Control (ESC), Autonomous Emergency Braking (AEB) and Anti-lock Braking Systems (ABS) for motorcycles.

David Ward, Secretary General of Global NCAP and Chairman of the #StopTheCrash Partnership said:

“Technologies such as ESC and AEB have the potential to avoid thousands of deaths and serious injuries every year in India. The Indian government has already taken an important lead on vehicle safety technology by mandating a requirement for ABS on motorcycles. The #StopTheCrash Partnership would now encourage the introduction of ESC and AEB as an important next step in the regulatory requirement for all new cars sold in India.”

Rohit Baluja, President of the Institute of Road Traffic Education said:

“The Institute of Road traffic Education is proud to partner the #StopTheCrash campaign during Global NCAP’s inaugural World Congress. The Congress brings together road safety delegates from across the World, including representatives from all of the NCAPs worldwide. The message is clear, early adoption of crash avoidance systems like Electronic Stability Control (ESC) as a standard requirement in new cars will help save thousands of Indian lives.


Editors Note:

Led by Global NCAP, the #STOPTHECRASH Partnership includes the ADAC, Bosch, Consumers International, Continental, Denso, ITT, Thatcham Research, Veoneer, ZF and the Towards Zero Foundation.

All are united in their shared commitment to promote advanced vehicle safety technologies in support of the UN’s Global Goals and the Decade of Action for Road Safety.

Electronic Stability Control (ESC)

ESC is the most significant advance in vehicle safety since the introduction of the seat belt and one of the most important crash avoidance systems currently available. This anti-skid technology has already helped prevent hundreds of thousands of loss of control crashes and saved tens of thousands of lives. On dry, wet, or slippery roads if the vehicle starts to skid, ESC corrects the slide by reducing engine torque and braking individual wheels to bring the vehicle back on course. The system uses sensors to continuously monitor the stability of the vehicle. When an unstable state is detected, for instance as the result of a sudden direction change, ESC responds in milliseconds and stabilises the vehicle. If the system senses oversteer (i.e. that the rear of the car is starting to drift sideways out of the turn), ESC applies the brakes to the front wheel on the outside of the turn to create a counteracting torque about the vertical axis of the vehicle. This stabilises the vehicle and turns it back onto the path intended by the driver.

Autonomous Emergency Braking (AEB)

AEB is an advanced safety technology that can help drivers avoid or mitigate collisions with other vehicles or vulnerable road users. AEB systems use forward looking radar, cameras or optical sensors or a combination of these sensors to help quickly and accurately detect impeding vehicles, pedestrians and potentially other obstacles. AEB helps provide constant monitoring of the road ahead and is designed to assist the driver by automatically applying the brakes if they do not respond in an imminent crash situation. AEB currently exists in three formats: City, Inter Urban and Pedestrian.

Anti-Lock Brakes in Motorcycles (ABS)

ABS for motorcycles prevents wheel lock-up and ensures bike stability as well as optimal deceleration while braking. ABS therefore significantly reduces the risk of falling and reduces stopping distance. On a motorcycle fitted with an antilock braking system, the ABS control unit constantly monitors the speed of the wheels using wheel-speed sensors. If a wheel threatens to lock during hard braking or on slippery roads, the antilock braking system regulates the braking pressure in a targeted manner, thereby ensuring optimum braking. In this way, the driving stability and manoeuvrability of the motorcycle is maintained, even where there are adverse driving conditions such as sand, loose chippings or water. This significantly reduces the risk of a brake-induced fall, and usually shortens the braking distance. Depending on the model, the motorcyclists can recognize that the ABS has kicked in through a gentle pulsing on the hand and foot brake levers.